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Product Director (Senior Manager), Cell Therapy Experience Marketing, CARVYKTI

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  • Job title Product Director (Senior Manager), Cell Therapy Experience Marketing, CARVYKTI
  • Function Marketing
  • Sub function Advertising & Promotions
  • Category Senior Manager, Advertising & Promotions (PL8)
  • Location Horsham / United States of America
  • Date posted
  • Requisition number R-003323
  • Work pattern Hybrid Work

This job posting is anticipated to close on Mar 20 2025. We may however extend this time period, in which case the posting will remain available on www.careers.jnj.com to accept additional applications.

Description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Advertising & Promotions

Job Category:

People Leader

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is currently recruiting for a Product Director, CAR-T Cell Therapy Experience, CARVYKTI located in Horsham, PA.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

CARVYKTI is a currently approved second-line therapy for the treatment of Relapsed Refractory Multiple Myeloma. The Product Director, CAR-T Cell Therapy Experience will be accountable for developing strategies and implementing initiatives to influence CARVYKTI customer experience, focusing specifically on the Treatment Center Coordinator.

Within academic institutions treating Multiple Myeloma, the role of the Treatment Center Coordinator (TCC) is a critical part of the multidisciplinary treatment team. TCCs support CAR-T patients from start to finish throughout their CAR-T treatment journey. As the Product Director, CAR-T Cell Therapy Experience, you will craft marketing strategies that help TCCs support patient care and address their evolving needs.

The Product Director will work with a cross-functional team of brand partners, field sales and other customer-facing teams (most prominently the Cell Therapy Experience Lead team), internal partners, and agency partners to help support CARVYKTI patients. The Product Director will also deliver on insight generation, strategic media planning, content development, and tactical execution.

Position Description:

  • Leads development of comprehensive marketing plans, including strategy, positioning, and messaging, to achieve business goals

  • Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Strategic Alliance Partner, Global Commercial Strategy Organization, Sales, Sales Learning & Development, Medical Affairs, and key internal partners, brand marketing, supply chain

  • Develop content with learning and development team for field meetings and ongoing field development to support brand strategies

  • Lead advisory boards, analytics, and market research to generate insights for marketing initiatives in partnership with the insights and analytics team

  • Collaborate within Commercial Operations group across Network Expansion and Data & Analytics teams to ensure flawless execution of commercial operations imperatives

  • Work closely with Manufacturing and Vein 2 Vein (Supply Chain) internal colleagues to understand and synthesize CARVYKTI order fulfillment process to better understand, assess and identify key barriers to customer experience arising from internal processes.

  • Support brand preparations for competitive entrants via customer experience strategic initiatives

  • Capture and act on insights related to competitive field models for operational support

Qualifications:

Requirements:

  • A minimum Bachelor’s degree or equivalent experience is required; MBA or advanced degree in related field is helpful.

  • A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge

  • A minimum 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields

  • Proven proficiencies in marketing, project management, and clear communication.

  • Ability to travel up to 20%, which may include overnight and weekend travel.

Preferred:

  • People leadership experience

  • Experience in Oncology

  • Experience in strategic alliance management

  • Previous sales experience

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center (ra-employeehealthsup@its.jnj.com) or contact AskGS to be directed to your accommodation resource.

Product Director (Senior Manager), Cell Therapy Experience Marketing, CARVYKTI

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