Description
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
People LeaderAll Job Posting Locations:
Bogotá, Distrito Capital, ColombiaJob Description:
About MedTech
Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.
Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech
KEY RESPONSIBILITIES
Lead the strategic planning for the innovation agenda for SURGERY in the Northern Cluster
- Develop the mid- and long-term innovation strategy for Northern Cluster in collaboration with markets, Source Company and regulatory affairs.
- Feedback and input to Global NPD and Product Pipeline: Ensure the representation of Northern Cluster customer needs in product development pipeline, involve Northern Cluster surgeons in development projects and Involvement.
Marketing Plan Development
- Evaluate and develop market insights & “Voice of Customer” (VOC). Establish and foster relationships with key SURGERY KOLs across the region. Work closely with countries to uncover business development opportunities and build business rationale with global and regional partners.
- Develop SURGERY NPI (New Product Introduction) marketing plans with clear value propositions, reasons to believe as well as commercialization strategies for planned product launches in accordance with the Launch Excellence process (LEX). Ensure that product launches are aligned with the regional strategy and fulfill financial requirements including pricing, GP, inventory levels and revenue.
- Define Scope of NPIs (New Product Introduction) including portfolio definition, required investments and product lifecycle
- Partner with demand planning and supply chain to ensure effective forecasting and inventory management.
- Monitor Regional/Cluster Business Plan and Sales Targets to deliver SURGERY commitments
Strategy execution and deployment
- Manage the effective continual launch of new products in the individual markets across the cluster.
- Partner with demand planning and supply chain to ensure effective forecasting and inventory management.
- Support local marketing plans with SURGERY product/segment knowledge, product positioning, targeting and segmentation. Help providing/developing NPI selling tools including digital assets.
- Partner with LEX PMOs to monitor progress in launch preparations and execution and help removing roadblocks.
- Partner with regional Professional and commercial education to support local product launch preparation and execution.
Regional Alignment & Strategy
- Contribute to the overall SURGERY Cluster strategy development as a member of the Marketing Team.
- Develop and execute regional Professional Education Programs for NPIs and contribute to the overall development of Prof Ed strategy within SURGERY in the cluster.
Talent Management
- Establish relationships with SURGERY employees across the region, identifying high potential talent for development and rotation through regional roles
- Support the development of marketing capabilities and know among the marketing local organizations with focus on launch excellence.
#LI-HYbrid
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Collaborating, Communication, Consulting, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Leadership, Presentation Development, Product Improvements, Product Management, Product Strategies, Strategic Thinking, Team Management
