Description
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
People LeaderAll Job Posting Locations:
Beijing, China, Shanghai, ChinaJob Description:
Roles and Responsibilities
Strategic Leadership
- Own and lead the overall brand strategy for Tecvayli, ensuring alignment with BU priorities and company objectives.
- Drive long-term business planning and identify growth opportunities through deep customer, market, and competitive insights.
- Develop strategies to enhance patient access, market adoption, and brand competitiveness.
- Provide strategic recommendations to the BU leadership team based on business performance evaluation and market dynamics.
Brand & Business Management
- Develop and execute integrated annual brand plans with clear business objectives and KPIs.
- Lead holistic tactical planning and ensure high-quality execution to maximize brand growth and business performance.
- Monitor brand performance and proactively optimize strategies and resource allocation to deliver sustainable growth.
- Manage brand investment and support business planning processes to maximize return on investment.
Cross-functional Leadership
- Act as a key leader within the MM CVT, fostering strong collaboration and shared accountability across Medical Affairs, Market Access, Commercial Excellence, Sales and other key functions.
- Influence and align internal stakeholders to ensure effective strategy execution and business delivery.
- Partner proactively with Regional and Global teams to leverage best practices and represent local market needs.
Team Leadership & Talent Development
- Lead, coach and develop one direct report to build a high-performance team culture.
- Drive capability building and talent development initiatives within the Business Unit.
- Promote ownership, innovation and continuous improvement across the team.
Operational Excellence
- Partner with BU Head to drive operational effectiveness and organizational excellence.
- Support sales force capability enhancement and field execution excellence.
- Drive process simplification and continuous improvement initiatives to improve productivity and business impact.
Requirements
- Bachelor's degree or above; background in Medicine, Pharmacy, Life Sciences, or MBA preferred.
- Minimum 8 years of pharmaceutical industry experience, including strong marketing experience in multinational companies.
- Demonstrated success in brand leadership and business management with accountability for strategic planning and business results.
- Oncology and/or hematology experience is highly preferred; experience in innovative specialty products is a strong plus.
- Experience leading cross-functional teams and influencing senior stakeholders; people management experience is preferred.
- Strong strategic thinking, business acumen, and commercial mindset.
- Proven ability to lead in a complex matrix organization and drive organizational alignment.
- Excellent communication, stakeholder management, and influencing skills.
- Entrepreneurial mindset, customer-centric approach, and strong execution capability.
- Fluent in English.
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Business Alignment, Customer Centricity, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Leadership, Market Expansion, Product Development Lifecycle, Product Management, Product Portfolio Management, Product Strategies, Risk Assessments, Stakeholder Management, Strategic Thinking, Team Management