Description
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Job Function:
Digital MarketingJob Sub Function:
Digital Marketing StrategyJob Category:
ProfessionalAll Job Posting Locations:
Kibbutz Shefayim, Center District, IsraelJob Description:
Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals. Should you accept this position, it is anticipated that, following conclusion of the transaction, you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes, programs, policies, and benefit plans. In that case, details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes.
DePuy Synthes is recruiting for a Marketing & Digital Specialist located in Kibbutz Shefayim, Israel.
Role Purpose
The Marketing & Digital specialist is responsible for leading the execution of local marketing strategies and driving digital capabilities to enhance customer engagement and business growth. The role holds accountability for translating regional strategy into impactful local execution, including content creation, managing digital campaigns, PR activity, product launches and excellence in current portfolio promotion.
Key Responsibilities
Support execution of local marketing strategy aligned with management priorities
Own and drive digital marketing initiatives (campaigns, automation, omnichannel engagement) including content creation and customer engagement
Build innovative digital marketing initiatives to differentiate activity vs. competition and initiate and/or adapt and localize global campaigns and content to the Israeli market
Partner closely with Sales to align marketing activities with commercial priorities
Support in product launches and customer engagement initiatives
Monitor and analyze campaign performance and ROI, driving continuous improvement
Ensure consistency in brand messaging and compliance with internal standards
Education
Bachelor's degree in marketing, Business Administration or related field
Digital marketing certifications – advantage
Experience
3-4+ years of experience in Sales & Marketing and/or digital marketing
Proven experience leading campaigns and initiatives end-to-end
Experience in product launches and promotion
Experience with digital tools (CRM, marketing automation platforms)
Healthcare / MedTech experience – advantage
Skills & Competencies
Strong ownership and execution capabilities
Digital mindset and understanding of omnichannel engagement
Data-driven approach with ability to measure impact
Strong collaboration and communication skills
Ability to manage multiple projects and stakeholders
Impact
Drives customer engagement, brand positioning, and revenue growth through effective marketing execution.
Reports to Business Operation, Marketing and Education Lead
Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals. Should you accept this position, it is anticipated that, following conclusion of the transaction, you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes, programs, policies, and benefit plans. In that case, details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes.
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers, internal employees contact AskGS to be directed to your accommodation resource.
#LI-Hybrid
#DePuySynthesCareers
Required Skills:
Preferred Skills:
Analytics Dashboards, Analytics Insights, Business Behavior, Collaborating, Content Management, Copy Editing, Customer Analytics, Design Mindset, Detail-Oriented, Digital Channels, Digital Marketing, Problem Solving, Product Marketing Sales, Researching, Search Engine Optimization (SEO), Technologically Savvy