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Brand Manager Vision Care

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  • Job title Brand Manager Vision Care
  • Function Marketing
  • Sub function Strategic Marketing
  • Category Senior Analyst, Strategic Marketing (P6)
  • Location Warsaw / Poland
  • Date posted
  • Requisition number R-072395
  • Work pattern Hybrid Work

Description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Warsaw, Masovian, Poland

Job Description:

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding on the possibilities of vision treatments? Ready to join a team that’s reimagining how vision is improved? Our Vision team solves the toughest health challenges. Help combine cutting-edge insights, science, technology, and people to encourage eye care professionals and patients to proactively protect, correct and enhance healthy sight for life. Our products and services address these needs – from the pediatric to aging eye – in a patient’s lifetime.

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

We are searching for the best talent for Brand Manager Acuvue to be based in Warsaw, Poland.

The purpose of the Brand Manager ACUVUE is to drive sustainable brand and business growth by leading end‑to‑end brand strategy execution, including portfolio management, integrated marketing plans, and new product launches. The role translates consumer, wearer, and ECP insights into effective, compliant multi‑channel marketing activities across B2C and B2B, while partnering cross‑functionally to optimize the consumer journey and strengthen ACUVUE brand equity in the local market.

You will be responsible for:

  • Developing and executing omnichannel marketing campaigns (B2C, B2B, B2B2C) aligned with business objectives

  • Launch execution management

  • Analysing and understanding competitive landscape, leveraging consumer & specialist insights into marketing activities

  • Defining and tracking KPIs for marketing activities and translating results into recommendations

  • Managing the development of marketing materials

  • B2B Promotion (presence on congresses, ambassador projects)

  • Managing Promotional Budget

  • Leading cross-functional Teams to deliver multidisciplinary projects

  • Managing agencies and external partners

  • Ensure cooperation within regional marketing network to share best practices, insights and content

Required Skills:

Preferred Skills:

Brand Marketing, Brand Positioning Strategy, Business Storytelling, Communication, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Execution Focus, Financial Analysis, Market Research, Problem Solving, Product Development Lifecycle, Product Strategies, Relationship Building, Tactical Planning

The anticipated base pay range for this position is:

zł163,000.00 - zł262,200.00

Benefits:

In addition to base pay, we offer the following benefits*: an annual bonus with set target (% of pay) depending on pay grade / location, where the actual amount is based on the employees’ and companies’ performance of the previous calendar year, or sales commissions. Moreover, we offer vacation days, parental leave for a minimum of 12 weeks, bereavement leave, caregiver leave, volunteer leave, well-being reimbursement, programs for financial, physical and mental health. We also offer service anniversary and recognition awards, and subject to the terms of their respective plans, employees - and in some location’s eligible dependents - can participate in several insurance plans. For more information, visit Employee benefits | Supporting well-being & career growth | Johnson & Johnson Careers.

*This is for informative purposes only. Amounts and actual benefits may vary by location and are subject to change.

Brand Manager Vision Care

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