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Director, U.S Commercial Marketing Ultrasound Catheters, Systems and Reprocessing (Irvine, CA) Cardiac Imaging and Structural Heart

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  • Job title Director, U.S Commercial Marketing Ultrasound Catheters, Systems and Reprocessing (Irvine, CA) Cardiac Imaging and Structural Heart
  • Function Marketing
  • Sub function Strategic Marketing
  • Category Director, Strategic Marketing (PL9)
  • Location Irvine / United States of America
  • Date posted
  • Requisition number R-073106
  • Work pattern Hybrid Work

This job posting is anticipated to close on May 20 2026. We may however extend this time period, in which case the posting will remain available on www.careers.jnj.com to accept additional applications.

Description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

People Leader

All Job Posting Locations:

Irvine, California, United States of America

Job Description:

Johnson & Johnson MedTech is recruiting for a Director, US Commercial Marketing, Ultrasound Catheters, Systems and Reprocessing within the Cardiac Imaging and Structural Heart business. This role will be responsible for leading marketing initiatives related to the cardiovascular specialties of electrophysiology and interventional cardiology.

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for humanity. Learn more at https://www.jnj.com/.

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of Cardiovascular? Ready to join a team that’s reimagining how we heal? Our Cardiovascular team develops leading solutions for heart recovery, electrophysiology, structural heart and stroke. You will join a proud heritage of continually elevating standards of care for stroke, heart failure and atrial fibrillation (AFib) patients.

As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the care they need.

The ideal candidate will be an execution focused leader, who is capable of leading a portfolio with significant breadth and depth spanning capital, software, disposables and reprocessed devices, while serving three different clinical stakeholders in electrophysiology, interventional cardiology and echocardiography. In addition to these dynamics, the individual must manage the US relationship with two third party ultrasound partners in the cardiovascular ultrasound space.

The individual will lead a team of four marketing managers, who manage: 1) the 2D ICE platform and reprocessing, 2) the 4D ICE Navigation platform and related software for the CARTO 3 System, 3) the 4D ICE Non Nav platform and Structural Heart and 4) Ultrasound systems, software and accessories. You will also indirectly lead a team of 180+ ultrasound clinicals, who look to US marketing to establish the US strategy.

Responsibilities:

  • Marketing and business planning: Define annual strategies and tactics to deliver the US Business Plan.
  • Data analysis: Develop competitive landscape analysis and market segmentation. Utilize DRG, CPT, qlik, UCAS case coverage logs and other data sources to inform decisions.
  • Product launch & commercialization: Oversee launch readiness reviews for all NPI. Ensure teams have developed robust go to market strategies for product lines.
  • Brand & content management: Oversee the creation of clinical and economic promotional materials, ensuring all messaging is supported by robust clinical data and scientific rigor.
  • Cross-functional collaboration: Partner with GSM, R&D, finance, supply chain, meeting planners, compliance and other departments.
  • Budgeting and financials: Develop budgets and capital plans to refresh or expand existing demo or simulator pools. Monitor budget, track ROI, and adjust strategies to meet revenue targets.
  • Pricing: Work with team to develop pricing recommendations and make ad hoc pricing decisions when needed across disposables and capital. Develop all commercial pathways for 7 versions of ultrasound systems and all accessories.
  • Forecasting and modeling: develop two year forecasts for all products taking care to understand new procedural growth areas, cannibalization and reprocessing dynamics.
  • Professional and commercial education: Work cross functionally to ensure adequate professional and commercial education programs and certification processes are in place to drive NPI. Work with professional education to expand our fellows presence.
  • Omnichannel messaging: Implement omnichannel marketing campaigns across, EP and interventional cardiology to capture customer mindshare and growth.
  • Structural heart: In conjunction with the global director of partnerships, ensure appropriate KOLs are selected to amplify our brands’ evidence on podium and beyond. Participate as point person and key decision maker for how we show up at US structural heart conventions.
  • Physician relationships: Cultivate relationships with electrophysiologists, interventional cardiologists, and imaging cardiologists to shape the future of imaging for cadiac and transcathteter interventions.
  • Leadership & team development: Hire, mentor, and manage a team of marketing professionals to execute marketing initiatives. Ensure teams have development plans in place.
  • External partners: Own the relationship for both of our OEM ultrasound system manufacturers. Conduct bi-annual face to face business reviews and stay connected through regular communication.

Requirements:

-Minimum 10+ years of professional marketing/product management experience with at least 5 in cardiovascular MedTech is required.

-Bachelor’s degree required or equivalent experience; MBA preferred.

-Experience in bringing new novel products to market.

-Experience leading teams of 2 or more people.

-Extensive knowledge of brand strategy and positioning, leading strategic frameworks for messaging and campaign development.

-Understanding of related aspects of brand marketing concepts and principles.

-Strong project management skills when balancing multiple competing priorities.

-Experience budgeting and with ROI concepts.

-An innovative mindset, contributing to the development of new concepts, techniques, and standards that push our brand forward.

-Knowledge and understanding of brand communication channels; print, digital and new media production.

-Possess an in-depth knowledge of the interventional cardiology community trends and more specifically, the segments targeted by assigned products, including the motivators for action.

-Ability to develop relationships with key opinion leaders. Modify strategies and tactics when necessary, based on voice of customer and emerging trends.

-Cross functional team leadership experience required.

-Outstanding interpersonal skills include developing relationships in all levels of the organization and indirectly influencing business objectives.

-Ability to work in a fast-paced environment as individual contributor or as part of team, while managing multiple priorities and adapting to changing requirements.

-Travel up to 30% for customer visits and EP or SH meeting attendance.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers . internal employees contact AskGS to be directed to your accommodation resource.

Required Skills:

Preferred Skills:

Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Inclusive Leadership, Industry Analysis, Leadership, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management {+ 4 more}

The anticipated base pay range for this position is :

$150,000.00 - $258,750.00

Additional Description for Pay Transparency:

This position is eligible to participate in the Company’s long-term incentive program.

Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:

Vacation –120 hours per calendar year

Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year

Holiday pay, including Floating Holidays –13 days per calendar year

Work, Personal and Family Time - up to 40 hours per calendar year

Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child

Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year

Caregiver Leave – 80 hours in a 52-week rolling period10 days

Volunteer Leave – 32 hours per calendar year

Military Spouse Time-Off – 80 hours per calendar year

For additional general information on Company benefits, please go to: -

https://www.careers.jnj.com/employee-benefits

Director, U.S Commercial Marketing Ultrasound Catheters, Systems and Reprocessing (Irvine, CA) Cardiac Imaging and Structural Heart

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