Description
At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.
As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.
Job Function:
MarketingJob Sub Function:
Strategic MarketingJob Category:
ProfessionalAll Job Posting Locations:
Zug, SwitzerlandJob Description:
About Johnson & Johnson MedTech Cardiovascular:
Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.
Are you passionate about improving and expanding the possibilities of Cardiovascular? Ready to join a team that’s reimagining how we heal? Our Cardiovascular team develops leading solutions for heart recovery, electrophysiology, and stroke. You will join a proud heritage of continually elevating standards of care for stroke, heart failure and atrial fibrillation (AFib) patients.
Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech
Shape the future of image-guided cardiovascular interventions across EMEA.
We are seeking an experienced and strategic Senior Marketing Manager, Cardiac Imaging & Structural Heart EMEA to lead the regional growth strategy for our Intracardiac Echocardiography (ICE) portfolio across Electrophysiology and Structural Heart therapies.
In this highly visible regional role, you will drive market development, product adoption, commercialization, and launch excellence while partnering closely with Commercial, Clinical, Regulatory, R&D, Education, and Global Marketing teams. You will serve as the EMEA subject matter expert for imaging strategy, helping shape both regional execution and global portfolio direction.
Key Responsibilities
• Develop and execute regional strategic marketing plans to accelerate ICE adoption and business growth across EMEA.
• Identify market opportunities, evaluate customer needs, conduct market assessments, and provide strategic input into long-term portfolio planning and innovation roadmaps.
• Drive physician adoption strategies and workflow optimization initiatives to support the transition from traditional imaging modalities to ICE-guided procedures.
• Lead regional product launch planning and execution, including market segmentation, commercialization strategies, pricing recommendations, demand generation, and customer education.
• Partner with local commercial teams to support forecasting, demand planning, and business performance monitoring.
• Collaborate with Clinical, Medical Affairs, and Health Economics teams to develop evidence-generation strategies and strengthen clinical and economic value propositions.
• Monitor competitive dynamics, emerging technologies, and market trends to inform strategic decisions and lifecycle management activities.
• Lead cross-functional project teams to ensure successful execution of commercial initiatives and product launches.
Qualifications
Required
• Bachelor’s degree in Business, Engineering, Life Sciences, Marketing, or a related field.
• Minimum 7 years of experience in Marketing, Product Management, Commercial Excellence, or related roles within the Medical Device, Cardiovascular, or Imaging industries.
• Strong understanding of cardiovascular procedures and image-guided interventions.
• Experience developing and executing commercialization strategies for innovative medical technologies.
• Proven ability to influence and collaborate effectively within a complex global matrix organization.
• Strong analytical, financial, and strategic thinking capabilities, including forecasting and business case development.
• Excellent communication and stakeholder management skills.
• Fluency in English.
• Ability to travel up to 30% across EMEA and globally.
Preferred
• MBA or advanced degree in a relevant scientific, clinical, or business discipline.
• Experience in Electrophysiology, Structural Heart, Ultrasound Imaging, Intracardiac Echocardiography (ICE), or related cardiovascular technologies.
• Knowledge of evidence generation, clinical studies, Health Economics & Outcomes Research (HEOR), or reimbursement strategy.
• Additional European language(s).
What You'll Bring
• Strategic mindset with a passion for innovation and customer value creation.
• Ability to translate clinical and market insights into impactful business strategies.
• Strong leadership skills and the ability to drive results through influence.
• Customer-centric approach with the ability to engage healthcare professionals and key stakeholders across diverse markets.
Join us and help transform the future of cardiac imaging and structural heart interventions across EMEA.
Required Skills:
Preferred Skills:
Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Organizing, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking, Tactical Planning, Technical Credibility